Digital Marketing
Designing Customized Marketing Solutions
Background
Using my knowledge of market trends and property values to create custom marketing materials for various clients.
My work includes designing unique promotional items, writing property descriptions, and creating brochures for digital content, all tailored to each client's needs. I aim to market commercial properties to attract prospective buyers or tenants efficiently.
corner restaurant
In this marketing piece I considered the building's cap[ability for a high traffic corner restaurant, emphasizing its unique black iron detailing for rustic appeal and durability. I also highlighted its location for a lively ambiance. Through strategic planning and creativity, I effectively communicated the restaurant's distinctive qualities.
waterfront opportunity
The Atlantic Pointe Marina, a distinctive location with boat access, was marketed emphasizing its vibrant, day-to-night atmosphere. The waterfront opportunity was highlighted using a playful Harlow Point font. This final design was achieved after a few iterations with the broker and client.
Fulton Market Pitch
The Mews connects Green Street to Halsted Street celebrating the kinetic energy of Fulton Market. The intersection of culture, commerce and cuisine.
It’s rooted in a longstanding tradition of community, taking its name from the stables behind turn-of-the-century British homes. From this history, it builds upon the notion of connection and lays the ultimate cornerstone for retail to flourish in Fulton Market.
Delray Beach
Mixed-use development with 146 luxury apartments at 100% occupancy and ground floor retail.
gold coast flagship
This brochure, designed for a premium luxury retailer in the heart of Gold Coast, embodies the elegance of the high-end designer brands in the vicinity. It has been crafted for digital marketing, social media, and digital database purposes
Boca Raton Premium retail
This thriving Boca Raton retail location boasts a vibrant beachy theme with coral designs, mirroring the local vibe. The design was tailored to prominently highlight the neighboring retailers and area attractions, as per the client's request.
Shopping center
First, I research and understand my target audience for the shopping center ad. Then, I brainstorm 'light and airy' ideas. I sketch a layout with images, text, and colors, focusing on showcasing the major retailers. I enhance this design on Adobe InDesign and Photoshop, making necessary revisions based on feedback. Finally, I prepare my design for print or digital display, meeting all technical requirements.
Modura Online Retailer
I developed branding for Modura's online clothing store, incorporating colors that reflect their professional, comfortable, and affordable identity.
